Archive: » 2015 » November

Sure, you have a brand image—but is it doing anything?

  • November 19, 2015

// ViewContent // Track key page views (ex: product page, landing page or article) fbq('track', 'ViewContent'); So, your business already has a logo? Maybe even a mascot or associated character? That is most cool, indeed—but are they doing anything? Does your logo fly and dance? Do your brand's characters move, speak, and engage your audience to tell your story? Well, that's where we come in. Here's a fun little case study for your entertainment and edification. In the 1950s the F. X. Matt Brewing Company got it: Schultz & Dooley (as puppets) were the stars of several video commercials...

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Version control: yes, even solo developers need it!

  • November 14, 2015

True geek confessions time, and you experienced developers can point and laugh at me as you please. The other day a web app I wrote and support started behaving differently than I expected. I looked into it and realized the hosting company had somehow restored from an old backup and the deployed version wasn't the most current. Let's not go into the the evils of that, it's between me and them. So, I went to grab my latest copy to restore from and, to my horror, realized I had no easy way to get my hands on the latest versions of the various (and numerous) files involved. In my extreme knuckle...

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